Anthropic

anthropic.com SSL securedArtificial Intelligence

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AI safety company building reliable, interpretable AI systems — makers of Claude.

Monthly Visitors

120M

4.52Mlast 30 days

Daily Visitors

3.95M

average

Avg Visit Duration

8m 28s

7.5 pages/visit

Bounce Rate

35%

single-page sessions

Historical Traffic

Dashed segment is a 6-month projection from the recent pace — an estimate, not a guarantee.

Traffic Sources

Top Countries

United States26.3%
India31.7%
France16.5%
United Kingdom9.2%
Germany6.9%

Top Keywords

Keyword	Est. volume	Position
anthropic	825K	#1
anthropic alternatives	1.19M	#10
anthropic docs	491K	#5
anthropic pricing	330K	#12
anthropic careers	365K	#10
anthropic login	145K	#2

Authority

Backlinks: 47.6M
Referring domains: 634K

Technology

Next.jsReactVercel

Hosting: Vercel / GCP
DNS: Cloudflare

Core Web Vitals

Lighthouse: 71
PageSpeed: 71
LCP: 2.3s
CLS: 0.22
INP: 338ms

Metrix Scores

74/100

Site Score

99/100

Growth

46/100

Traffic Quality

70/100

Tech Health

Scores are computed transparently from the public metrics shown on this page — scale, momentum, acquisition mix and technical performance.

AI Insights

Anthropic attracts an estimated 120M visits per month, led by direct visits (38%). Traffic is growing, with a 35% bounce rate and 7.5 pages per visit. MetrixAll scores this site 74/100 across traffic quality, growth, and technical performance.

Direct traffic at 38% signals strong brand recall — users navigate to the site by name.
Paid channels contribute 16% of visits — growth is partly spend-driven and worth monitoring for efficiency.
Traffic grew by 4.52M visits over the last 30 days, ahead of its trailing average.
Bounce rate of 35% with 7.5 pages per visit shows visitors explore well beyond the landing page.

Strengths

Brand pull: 38% of visitors navigate directly.
634K referring domains give the site deep authority.

Weaknesses

Page performance (Lighthouse 71, LCP 2.3s) leaves ranking upside unclaimed.
Growth is partly spend-dependent (16% paid).

Opportunities

Content and keyword expansion could shift the mix toward durable organic traffic.
International audiences outside the top market remain addressable headroom.

Outlook

Public signals point to continued growth: roughly 54.3M visits/year of additional volume at the current 30-day pace. Projection assumes recent trends continue; it is not a guarantee.

Generated from publicly available signals and statistical models — not private platform data.

Competitor websites

Sites close to Anthropic in category and traffic scale.

OpenAIArtificial Intelligence3.8B visits/mo NikeE-commerce · Apparel105M visits/mo NotionProductivity140M visits/mo FigmaDesign Tools95M visits/mo

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